Dior J’Adore new advertising, back to roots?

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After introducing Charlize Theron in a beautiful parisian apartment, Dior proposes a new advertising for its best-selling fragrance J’adore. Now Charlize rediscover the gold bath. Let’s remember together here the J’Adore Saga :

It is really impressive the work of renewal for J’adore. The key visual changed 7 times in 10 years. 3 models and 2 photographs. Is this the recipe for success? And this time we can see Charlize Theron in a gold bath. Back to roots?

LA